Digital communication as a tourism development of Puná Island, Ecuador

Main Article Content

Karen Indira Andrade Mendoza

Abstract

This study aims to expose the importance of digital and intercultural communication both for the conservation of natural resources and the preservation of cultural heritage, as well as communication is a priority to potentiate economic and social development activities such as tourism, through recognition and visualization of communities by a wider audience, with the use of the various communication tools provided by the internet and media spaces.


 In addition, the natural and cultural wealth existing on Puná Island is characterized as the architect through a process of dissemination of information and expansion of all the communication channels between the various productive, social and cultural sectors present in the population dynamics of its citizens, they inhabit it.

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Section
Miscellaneous